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  • Category:
    Energy Choice
  • Published:
    November 8, 2011
  • Updated:
    May 5, 2021

New poll reinforces consumer demand for home electricity choice savings in Pennsylvania

If you could save 10 percent on the electricity generation portion of your utility bill would you consider choosing a new electricity provider? Seventy eight percent of Pennsylvania residents that were recently polled said that they would be likely or somewhat likely to choose a new provider if it meant that they could save; 88 percent said that they were aware that they can shop for and change their electric supplier.

These results reinforces our belief that Pennsylvania has been a strong leader in educating consumers about how they can reap the benefits of price certainty and savings offered in a competitive market. Currently, more than 1.3 million Pennsylvanians have chosen a competitive electric supplier, according to the Pennsylvania Public Utilities Commission (PUC), and the state had reached the 1 million mark back in April.

Terry Madonna Opinion Research conducted the statewide poll of 801 Pennsylvania adults* at the Center for Politics and Public Affairs at Franklin & Marshall College in Lancaster, Pa. during September. Other key findings include the fact that of the 801 Pennsylvania residents polled, 50 percent have actually looked into choosing a new provider and 41 percent said that they have already switched.

“Given the challenges of today’s economy, Pennsylvanians clearly are motivated by the ability to save money – and if they’re convinced they can save, they’ll switch their electric supplier,” said pollster Terry Madonna in a recent announcement. “It’s clear more education needs to be done, because while nine out of 10 Pennsylvanians are aware they can change suppliers, our poll found that only half have actually looked into changing.”

Almost half of the respondents had visited the PUC’s educational site to learn more about electric suppliers and nearly 90 percent thought that the site was easy to use and understand. If you have any questions about choosing a new supplier in Pennsylvania, we highly recommend that you visit the site or leave us a comment and we’ll be sure to respond.


* Poll methodology The telephone survey of 801 Pennsylvania adults was conducted during September, 2011. The survey was designed by Terry Madonna Opinion Research at the Center for Politics and Public Affairs at Franklin & Marshall College in Lancaster, Pa., and the interviewing was conducted by First Contact of Rehoboth, Delaware.  The sample error for the total sample is plus or minus 3.5 percent.  Telephone numbers for the survey were generated via random digit dialing.  Respondents were randomly selected from within each household. The final sample was weighted (age, education, race, region, and gender) to correct for differential probabilities of selection and non-response using an iterative weighting procedure.

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